After years of prototyping and studying how people work, and vowing to improve on the open-bullpen office that dominated much of the 20th century, Propst designed a system he thought would increase productivity (hence the name Action Office). The young designer, who also worked on projects as varied as heart pumps and tree harvesters, theorized that productivity would rise if people could see more of their work spread out in front of them, not just stacked in an in-box.Businesses saw the cubicle as a way to cheaply build offices and cram people into those big rooms.
The new system included plenty of work surfaces and display shelves; partitions were a part of it, intended to provide privacy and places to pin up works in process. The Action Office even included varying desk levels to enable employees to work part of the time standing up, thereby encouraging blood flow and staving off exhaustion.
But inventions seldom obey the creator's intent. "The Action Office wasn't conceived to cram a lot of people into little space," says Joe Schwartz, Herman Miller's former marketing chief, who helped launch the system in 1968. "It was driven that way by economics."
The upshot: A company could recover its costs quicker if it purchased cubes. When clients told Herman Miller of that unexpected benefit, it became a new selling point for the Action Office. After only two years on the market, sales soared. Competitors took notice.My entire career, until I started work here in the College of Arts and Architecture at Penn State, has been spent in cubicles. Probably the most extreme use of cubicles I've ever seen was during my tenure at Gateway Computers in North Sioux City, South Dakota. There was one huge office just packed to the gills with a "cube farm." It was insane to see that many people packed into one room.
That's when Propst's original vision began to fade. "They kept shrinking the Action Office until it became a cubicle," says Schwartz, now 80. As Steelcase, Knoll, and Haworth brought their versions to market, they figured out that what businesses wanted wasn't to give employees a holistic experience. The customers wanted a cheap way to pack workers in.
Propst's workstations were designed to be flexible, but in practice they were seldom altered or moved at all. Lined up in identical rows, they became the dystopian world that three academics described as "bright satanic offices" in a 1998 book, Workplaces of the Future.
Designer Douglas Ball, for instance, remembers the first installation of cubicles he created for a Canadian company in 1972. "I thought I'd be excited, but I came out depressed," says Ball, now 70. "It was Dilbertville. I'd failed to visualize what it would look like when there were so many of them."
In the movie, Office Space, the hero used a drill to dismantle his cubicle. I just love that scene. If you haven't seen thise movie and you are an office place veteran, you owe it to yourself to see this silly movie.
My office may be in a computer network server room but it has four real walls and a door.
Office place nirvana.
